eBook: Smart Customer Communications
for the New Energy Era


This eBook from FierceMarkets Custom Publishing explains how utilities can leverage Enterprise Information Management (EIM) systems to improve customer communications.

In this eBook you'll learn to:

  • Upsell, cross-sell and improve buy-in to your demand management programs by using real-time consumption data to build accurate customer profiles
  • Provide customers with targeted offers and messages through the touch points of their choice—from traditional bills and web-based self-service portals to text messages, social media and smart phone apps
  • Shave off energy peaks by changing customer behavior with time-of-use pricing, direct load control and other innovative programs
  • Reduce costs and improve information governance by centralizing the management, maintenance, tracking and decommissioning of all your information assets
  • Improve customer satisfaction by providing reps with a 360-degree view of customer history, enabling first contact resolution
  • Reduce call center costs by up to 20% with streamlined customer document management


  • Complete the form to the right to download your copy today!